1. Manage Cash Flow
    Many startup businesses struggle with cash flow issues. These companies must maintain a balance between getting cash in the door through sales and covering their expenses. When a company experiences extended periods of negative cash flow, the effects on the business is the same as that on an individual who experiences a loss of blood flow: lethargy, incapacitation and eventual death. A fragile startup company must do what it can to bring in revenues while limiting expenses.
  2. Develop a Strong Business Plan
    A famous quote goes, “If you fail to plan, you plan to fail.” While no entrepreneur goes into business planning to fail, many of them start off failing to plan. A strong business plan is a vital outline for business success. This document details the path by which a company intends to bring in its revenues. The SBA provides resources for small business owners to develop their business plan before they launch their efforts.
  3. Avoid High Debt
    Loans, credit cards and other forms of debt can be a double-edged sword for a small business. Although most companies rely on some level of credit to get the capital they need to launch, the downside of credit comes when the time to repay the loans arrives. When a company spends most of its cash flow on repaying debt, rather than expanding the customer base or adding employees, it lacks the flexibility to keep up with the competition.

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